Description
BRL-001 Overview of Retailing
Solved Assignment 2020-2021
| Title Name | BRL-001 Solved Assignment 2020-21 |
| University | IGNOU |
| Service Type | Solved Assignment (Soft copy/PDF) |
| Course | Bachelor of Business Administration (BBA) in Retailing |
| Language | ENGLISH |
| Semester | 2020-2021 Course: BBA |
| Session | 2020-21 |
| Short Name | BRL-001 |
| Assignment Code | BRL-001/TMA/2020-2021 |
| Product | Assignment of BBA 2020-2021 (IGNOU) |
| Submission Date | You have to submit the assignment of all the courses to The Coordinator of your Study Centre. For appearing in June Term-end Examination, you must submit assignment to the Coordinator of your study centre latest by 15th March. Similarly for appearing in December Term-end Examination, you must submit assignments to the Coordinator of your study centre latest by 15th September. |
Course Code : BRL-001
Course Title : Overview of Retailing
Assignment Code : BRL-001/TMA/2020-2021
Coverage : All Blocks
Attempt all the questions
(A) Short Answer Type Questions
1. Describe the factors influencing the growth of Retail in India. How can you ensure success in Retailing ? Substantiate your answer with examples. (6+4)
2. Explain the dimensions which shapes relevant consumer attitudes for a retail store. (10)
3. Describe various Chain Stores available in India with suitable examples. (10)
4. Explain the factors which play significant role in the choice of the store location. How can you evaluate the factors for the store location. (5+5)
5. What do you mean by visual merchandising ? Discuss various components of display. (10)
6. How can you monitor performance of retail store ? Discuss with examples. (3+7)
7. Write notes on the following? (10)
(i) Franchising
(ii) Non-ethical behavior in retail business
(B) Essay Type Questions
8. Explain various methods for setting retail prices with suitable examples. (15)
9. Explain various provisions of legislation related to retail industry. (15)
Keywords: BRL-001, BRL-01, BRL-1, BRL1, BRL 1, BRL 001, BRL 01, BRL001, BRL01
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